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Books/History,Biography-1

WOZ :THE PRODIGAL SON OF SILICON VALLEY

On the cover, Woz put on six colors of sunglasses of Apple design. The subtitle is "The Amazing Steve Wozniak and his Apple Computer - The American Success Story of The Eighties", and based on an interview with stakeholders such as Randy Wigginton and Bill Fernandez, various episodes related to Woz up until around 1982 are collected an edited as reading material. It seems that it is mainly summarized "Woz Story" published in Omni Magazine in 1983.
The legend story of Woz from birth, Homestead High School, the encounter with John Draper popularly known as Captain Crunch and Jobs, development of Apple I, Apple II and foundation of Apple, his personal character in Apple, plane crash and later, have been caught up with numerous books now, but I think that this book has become the source of these information.
Soon after foundation, Apple hired John Draper by Woz's recommendation for the development of a communication interface card to connect Apple II to a telephone line. Because of his pugnacious character and unique appearance, John Draper did not match Apple's corporate culture. The episodes have also been introduced that he disliked a cigarette, when chain smoker's Mike Markkula and Mike Scott ignited cigarettes around Draper, they were always in a big fight and finally he was driven to the side of the Woz desk at the corner of the room.
The title "The Prodigal Son" becomes "dissipation son" when translated into Japanese, but it seems that the word sense does not match. Is it a sense of being "a giftful person?"
Japanese version is "Woz who made Apple" in January 1985, translated by Shogo Yuzawa, diamond company.

Published in 1984, by DOUG GARR, AVON, 155 pages, Paperback.

 


SILICON VALLEY FEVER
シリコンバレーフィーバー

This book begins the sentence that "The history of Silicon Valley is a short period in less than 30 years, this book begins with the story of Apple Computer, a Silicon Valley success story that now became a topic of conversation of many people”. Silicon Valley's glorious rise and fall up to 1983 and its future are being analyzed and it is a great reference for knowing Silicon Valley in the 1970s and 1980s. Apple at this time is at the summit of success, being treated as the most successful company in Silicon Valley at the beginning of this book.
1983
In the preface to the Japanese version of December 1983, the author says, "Silicon Valley is also a cultural evacuation to the Japanese microelectronics industry, Silicon Valley has a direct impact on Japan and it is now that Japan is about to make a big impact on the United States. "  

The upper left is its original (first edition). I found a book with a signature of Judith R. Larsen at the end of the book and bought it. Author Everett M. Rogers is a professor at Stanford University Communication Research Institute and Judith R. Larsen is of a female researcher (the president of Cognos Associates) who is researching the problem of technology transfer, and it happened that the two authors were on the same plane getting together was the reason to start writing.
The upper right is the first edition of UK. I get a completely different impression because the color usage of the front cover is different, but if I look closely I see that the layout looks much like the US version. NOTES describing source over 16 pages and INDEX covering 10 pages at the end of the book are the same as the original.
The left is Japanese version. NOTES and INDEX at the end of the book are completely omitted. It is a pity that it is omitted, only valuable clues that follow the roots of this book.

Silicon Valley Fever: 1984, Everett M. Rogers, by Judith K. Larsen, Basic Books, INC., 302 Pages, A5 Modified version.
Silicon Valley Fever
Silicon Valley Fever: 1985, Everett M. Rogers, by Judith K. Larsen, George Allen & Union Ltd, 302 pages, A5 Modified version.
Silicon Valley Fever: In 1984, published by Everett M. Rogers, Judith K. Larsen, translated by Toshiaki Yasuda, Akiko S. Docker, Kodansha, 504 pages, A5 version.

 


THE LITTLE KINGDOM
アメリカン・ドリーム

This book, published in spring 1984, describes Apple's success stories, starting from the birth of Woz and Jobs until the birth of Macintosh based on interviews with a number of stakeholders. Many episodes contained in this book became reference books of many Apple publications to be published later. For example, a description of Regis McKenna Agency's advertisement strategy and its trial and error of the magazine taken to expand Apple II from the hobby market to home use and business use, the background leading to caster Dick Cavett and housewife's first TV commercial. Regarding the manual, an episode was introduced that against prioritizing the shipment of products by Michael Scott, Jobs put a very strict order on the design of the manual made by Jef Raskin. There are many episodes too numerous to mention that have been introduced that Apple collaborated with ITT on product sales in Europe, partnership with Bell & Howell on the education market, episode leading to co-operate with Dow Jones in March 1978 and roles played by Mike Markkula in these series of movement. Author Michael Moritz was MBA (Master of Business Administration) at Pennsylvania State University and worked for Time Magazine at that time.

 The Japanese version is titled "American Dream", a subtitle with the secret of the company's rapid growth. Translator Eiichi Aoki has many translations, mainly corporation stories. The publication date is January 25, 1985. At the day after annual shareholders meeting of Apple, unfinished Macintosh Office was gorgeously introduced by Jobs and Scully.

The Little Kingdom: published in 1984, by Michael Moritz, William Morrow and Company, Inc., 336 pages, version A5.
American Dream: published in 1985, by Michael Moritz, translated by Eiichi Aoki, Futami Shobo, 356 pages, A5 edition.

HACKERS
ハッカーズ

This book is three-part composition of MIT in the 50's and 60's, around San Francisco in the 70's and Sierra Nevada in the 1980's. Hackers are described after thorough investigation. Especially in the 1970s, it was very helpful for learning the computer culture around San Francisco, including the Home Blue Computer Club, people, and it is very interesting.
The original picture on the left is the original (first edition). It is characteristic that a designer in the United States is black on a cover, and a designer in Japan uses white. Although it is a black-and-white photograph, we can look at the nostalgic appearance of Apple II, PET, Tandy etc. in the Japanese version. In the US edition, those kind of photos don’t use on the book. Although it is unknown whether or not it used only the Japanese version of the pictures, comparing these two books shows that inserting pictures plays an important role in understanding the contents. Because there is a time difference of about 3 years from the first edition to the Japanese version release, Japanese does not mention the circumstances around it at all, so a picture might be added at the time of the second edition of the US version, and Japanese version may have been produced based on it.
STEVEN LEVY
There are other STEVEN LEVY books " INSANELY GREAT " (Japanese title Mackintosh Story), Crypro, Artificial Life, Unicorn's Secret. He is a collector of the lunch box of the 60’s on his homepage.  

Paperback first edition. US Dell Publishing Co. version. There are several book reviews by journalists in a postscript, which shows that this book was received favorably from the first edition. Also, the same edition was published in Canada. Dell The first edition of Dell Publishing Co. is December 1984. The cover is based on Blue, close to the layout of the first edition and Japanese version.
Paperback in 1994. As well as above published by Dell Publishing Co. It is larger than ordinary paperback, and it is published as Delta Nonfiction Series. At the end of the book there is a postscript titled "Ten Years After" as of August 1993 of the author, and it is briefly mentioned the spread of personal computers, changes in the situation of society surrounding hackers as network progresses, about the transformation of the cultures of hackers who came to be called punk, and the subsequent movements of key persons at the time.
British version of paperback. Penguin Books (UK) Published by Penguin Books (UK). I am not sure how publication in the UK changed from Dell to Penguin Book, but since the 2001 paperback edition below is published by Penguin Books, it seems that copyright has been transferred Dell to Penguin in accordance with. Publication of the English paperback edition of 1984.
US version paperback. 2001 Published by Penguin Books in 2001. 94 It is the same as the 1994 publication. Let me know the popularity of Steven Levy in the United States. In recent work "Crypto" depicts the world of cryptography. The person himself stayed in Japan for two months from June 2001.

HACKERS: 1984, Steven Levy, Anchor Press, 458 pages, A5 edition.
Hackers: 1987, written by Steven Levy, translated by Yoshie Furuhashi, Nobuko Matsuda, Engineering, Inc., 622 pages, A5 version.
HACKERS
HACKERS: 1984, Steven Levy, Dell Publishing Co., Inc., 448 pages, Paperback.
HACKERS
HACKERS: 1994, Steven Levy, Dell Publishing, 455, pages Paperback.
HACKERS
HACKERS: 1994, Steven Levy, Penguin Books (UK), 455 pages, Paperback.
HACKERS
HACKERS: 2001 issue, Steven Levy, Penguin Books (US), 455 pages, Paperback.

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